Loyalty apps, platforms, and industry portals

Annex Cloud

Enterprise loyalty experience suite with modules for rewards, referrals, gamification, engagement, and customer retention.

Best for

Large brands needing loyalty, referrals, gamification, UGC, and modular retention mechanics

Antavo

AI-powered loyalty management with no-code workflows, promotion technology, planning, execution, and optimization tools.

Best for

Omnichannel retail, fashion, travel, and complex loyalty programs

Capillary Technologies

Enterprise customer loyalty, engagement, and analytics platform used for large-scale retention and rewards programs.

Best for

Large retail, CPG, travel, and enterprise customer engagement programs

Kangaroo Rewards

All-in-one loyalty and engagement platform with rewards, referrals, reviews, offers, and customer communication features.

Best for

Local businesses, service businesses, retail, travel, and recurring-visit programs

Loyalty+ (loyaltyplus.app)

Made by LoyaltyWire's publisher — see Ownership

Customers scan one QR code at the till to collect points toward rewards. There is no customer app to install.

Best for

Local businesses replacing a paper stamp or punch card

LoyaltyLion

Customer loyalty and engagement software for ecommerce merchants, commonly used for points-based retention programs.

Best for

DTC and ecommerce brands focused on points, rewards, tiers, and repeat purchase growth

Marsello

Retail loyalty and marketing automation platform that syncs customer, loyalty, and order data across POS and ecommerce systems.

Best for

Retailers connecting POS, ecommerce, email, SMS, and loyalty data

Open Loyalty

Open and headless loyalty software for building custom loyalty programs across digital and offline channels.

Best for

Companies that need API-first, composable loyalty infrastructure

Oracle CrowdTwist

Oracle loyalty product for targeted rewards programs, customer engagement, retention, and profitability.

Best for

Global brands using Oracle CX or needing engagement-based loyalty mechanics

Salesforce Loyalty Management

Loyalty management software for designing, configuring, executing, and analyzing omnichannel loyalty programs.

Best for

Brands already operating on Salesforce CRM, Marketing Cloud, or Commerce Cloud

SAP Emarsys Customer Loyalty

Loyalty solution for tiers, incentives, personalized interactions, and repeat purchase campaigns inside SAP Emarsys.

Best for

Brands that want loyalty tied directly into omnichannel marketing campaigns

Smile.io

Shopify-focused loyalty platform with points, embedded blocks, checkout extensions, POS support, and performance benchmarks.

Best for

Shopify and ecommerce brands that want points, referrals, VIP, and loyalty hub features

Talon.One

API-first incentives platform used to build loyalty, discounts, coupons, referrals, and promotional campaigns.

Best for

Teams that need flexible incentives, coupons, referrals, and loyalty logic

TapMango

Customer loyalty platform with branded program features, marketing portal, online ordering, and customer engagement tools.

Best for

Restaurants, cafes, service businesses, and branded mobile loyalty programs

Voucherify

Composable promotion engine for coupons, gift cards, referrals, loyalty programs, and personalized incentives.

Best for

Developer-led teams building loyalty, coupons, referrals, and gift cards

Yotpo Loyalty & Referrals

Loyalty and referral product in the Yotpo ecosystem, designed for ecommerce rewards, referrals, and customer retention.

Best for

Brands already using Yotpo reviews, SMS, email, or ecommerce retention tools

Zinrelo

Loyalty platform for points, tiers, referrals, rewards, personalization, analytics, and program management.

Best for

Retail, ecommerce, B2B, and brand loyalty programs